Tuesday 15 July 2014

2014 SEO best Techniques



Having your site up on page 1 is all the SEO hustle tends to achieve – the dynamics and constant changes the results from the various diversity in human behavior – continues to change at high velocity. the methodology that was regarded as top of the range are now most ineffective, and in most cases un-productive. article, META, and Anchor text are now methods you do not want to get involved in.

Now that we are half way through the year 2014, we thought it wise to take a look at the current ways or to put it another way the best deal for SEO most effective methods for driving traffic to your website.

Current Changes in SEO

Staying ahead of the game is practically impossible considering that Google the "search Engine" changes its algorithm over 600times per year, and as such SEO techniques, methods or approach are bound to keep changing.
High-quality originality of content and ingenuity of user experience have become paramount to good website performance.
 In other for Google to provide quality and accurate search results, in response to its users queries, these changes are necessary and with this understanding in mind and in consideration of the use of Caffeine, Penguin, Panda, Hummingbird So in as much as it may not be clear how Google will change and update its algorithm in the future, it is clear that you must EARN your position on search engine results pages.

SEO Techniques And Best Practices In 2014

With the present topography, achieving an effective SEO requires implementing a diverse, cohesive and integrated strategy. The following are the areas we recommend you focus on in order to beef-up your efforts and ensure your brand has a page one online presence.

Content Creation

When it comes down to the rankings, Google ranks content over companies. Essentially, Google attraction is the ability to give users the best answers to queries hence to achieve this, Google needs to provide them best, most relevant answer possible, The more detailed, the more superior, in relation to other similar answers, the more useful it will be to Google's users. In summation, produce useful, relevant and better content, and  Google will rank you better in search results, plain and simple.

Content Promotion

No one is an island, so is your content, for it to gain more exposure, it most be promoted, so that it wont be winking in the dark.
In the in the present topography, your content can be best promoted with the following::

    Social Media – Use Pintes Facebook, LinkedIn, Buzz etc. to expand your audience. In a nut shell get talked about any best way you can.
    Outreach – Hook up with top bloggers, give them what they need most and see your site get noticed.
    Public relations – While outreach can be a highly effective endeavor, good ol' conventional PR placements in trade and general interest publications are a great way to promote your content (and by association your brand).
    Paid advertising – There are a array of paid commercial options that can be acclimated to actualize acknowledgment for your content: Paid search, answer tweets, Outbrain, Facebook ads, LinkedIn, StumbleUpon Paid Discovery, and more. Best of all, putting money into paid commercial can arm-twist able results, usually at an affordable price.

    Conversion Optimization

    Conversion enhancement is important because it can access the acknowledgment on your accepted SEO investment, and converting a college allotment of your cartage is abundant added amount able than alluring added visitors. It focuses not on alluring added visitors to your website, but on capitalizing on already absolute cartage by accepting visitors to yield a adapted activity already they accept arrived.

    Among other aspects, conversion optimization involves:

  Clear messaging so barter accept the amount you are offering

Eliminating ambiguous appearance (poor navigation, abortive CTAs, etc)

Creating an simple aisle through your sales funnel

Offering the appropriate agreeable at the appropriate time

Measuring the appropriate aspects to accretion acumen into added improvements that can be madeIt can advice you defended the appropriate affectionate of customers, aerate your profits, and decidedly lower you cost-per-acquisition. Furthermore, because about-face enhancement doesn't crave paying added to access conversions, you can ad-measure added business dollars in adjustment to access added cartage to your website.

Provide Alarming User Experience

Website account and user acquaintance are important because seek engines like Google use abstracts to actuate how humans collaborate with websites, and this gives them an abstraction of the superior of the site. These two aspects act as aberrant influences on seek engine baronial success, because visitors who accept a absolute acquaintance on your website are added acceptable to share, bookmark and revisit your website, all of which can serve to addition achievement on SERPs.

Focus on architecture up your website so that it's simple to use, cross and understand, provides absolute and accordant information, and delivers arresting content.

Sure we can not determine what kind of changes Google and other search engines will make to their algorithms, we can improve our SEO efforts by understanding their end goal – providing users with the best, most relevant answers to their questions. Building up a stream of remarkable content and providing an awesome user experience on your website – while not an exhaustive list – are two SEO techniques that will help you drive traffic to your website and insulate it from future algorithm updates.

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